Submitted by Brian Segnit aka “The Xerox Photo Guy”

I just got back from PMA 2010, the photo industry’s largest annual trade show.  I heard over and over how excited people are for the photo applications.  Consumers are excited about these since they are affordable and easily customized.  And print providers are responding, giving consumers access to high-quality prints, while also being a lucrative and expanding market.

One of our customers, SendOutCards, produces millions of customized greeting cards annually on its Xerox iGen3 Presses.  They had fantastic results this past December— the company printed and sold more than three million cards, which was more than double the sales from the previous December.  Imagine how many they’ll be doing in their next holiday rush!  Check out a few other customers who are having great success with photo applications .

If you’re interested in hearing more, check out the video of me in my office where I chat about some cool photo applications.

That’s all for now!

Brian Segnit aka “The Photo Guy”