By Christine DeNering, program manager, Global Experiential Marketing
The BNP Paribas WTA Finals Singapore presented by SC Global is the biggest Women’s Tennis Association (WTA) event of the year, with a record $6.5 million prize money on offer. As a sponsor of this crown jewel event, the Xerox Services team in Singapore will give their customers the chance to watch the best eight singles players and doubles teams compete at the brand new Singapore Sports Hub.
Can’t Make it to Singapore? You Can Still Join the Action
If you will be there, be sure to stop by the Xerox booth in the Fan Zone. Take a load off, watch some tennis-related content on the big screen, and juice up your cell phone. But if you can’t make the trip to Singapore, you can still be a part of the action.
Your question for an Elite 8 player could be included in the WTA Live All Access Hour Presented by Xerox on October 20 from Singapore. The show will provide an exclusive, behind-the-scenes look at the WTA Finals and the Elite 8 players. Plus, you might learn something you didn’t already know about your favorite WTA star – like what Maria Sharapova eats when she’s feeling down, or Genie Bouchard’s favorite TV show.
Here’s how you can be part of the show:
- Create a six-second Vine video where you ask a Top 8 player a question.
- Tweet it with the hashtag #AAHfancast.
- Watch WTA Live on October 20 to see if your video and question made the show.
— Dragana Stjovska (@Dragana94_) August 11, 2014
Better yet, if you are chosen to be featured during this final 2014 show, you will go up against the rest of this year’s participants who were lucky enough to be featured in past WTA Live shows. Xerox and the WTA will choose the fan who showed the most creativity, originality, sincerity and overall enthusiasm in their Vine. The chosen fan will participate in a video chat with a WTA star, and ask her another question. The video chat will air during the WTA Live All Access Hour from Singapore, or in a special YouTube feature.
You will definitely experience shiok if you are selected for the video chat. (Watch the Road to Singapore: The Series video above and learn what shiok means.)
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